Jaguar motor cars. The name says it all - sleek like a Jaguar or Panther cat. Sleek quick and stealthy. Yet amongst automobile manufacturers Jaguar is distinctive in that while its pedigree is British and deeply bred at that, the vehicle evolved within an American auto consumer's framework. The two grew together and evolved along the highways, race and rally tracks together so to speak.
Yet the story of Jaguar is also the story and tale of the venerable Sir William Lyons. No doubt about it in the historical auto record - the strengths and weaknesses of Sir William were also those of the company or vice versa. With the 20/20 wisdom of hindsight it is feasible to see and note that though he produced some of the most attractive high performance cars ever to grace the roads and highways, he ran the organization single handled with small thought of who or whom to carry on the reins soon after he exited. Yet it came spiraling down after the boss Sir William was tragically killed in a car crash unexpectedly in 1955.
Perhaps it can be said this is the single greatest reason that Jaguar is distinctive and did not follow in the footsteps of other luxury and sport vehicle leaders or their enterprise plan.
Jaguar and its vehicle to a terrific degree did not employ lengthy term plans and planning.
Their vehicles came to market, met buyers needs and the ball or motor automobile kept rolling in. It was akin to punting in an industry where every person else was run by bean counting and bean counters who worked down to finding every single last penny with which to multiply out pennies saved times vehicles output equals millions dollars far more profit, yet produced look a like cars on as few variations as achievable and though brightly colored and loaded with expensive possibilities were all too typically rather sterile and ordinary.
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Edmonton new carsHence in the mid 1950's Jaguar, especially with the owner and general manager's tragic death did not emulate BMW in producing upwards of 500,00 unit cars in that year but only a a lot smaller number of 50,000. As can be said who knows and you can't alter history. In retrospect had Sir William survived or fate had it that his deathly automobile crash had not occurred, then perhaps Jaguar could of or would of ramped up production. If auto unit production figures had increased under the helm of prior stalwart management, because the export market in the US was far more than established, then possibly cash flow of the firm and it solvency would have been maintained into the 1980's. Had that situation occurred, and not the actual course of events that occurred in reality, then the option outcome might of nicely been that Jaguar as a vehicle organization and auto manufacturer could of survived intact and never had to be a takeover bid in the 1980's to Ford.
Yet had that occurred would we have had the great legacy and full item line that we came to take pleasure in and anticipate from Jaguar. Hardly likely. Easy as that.
Jaguar Motor Cars - Could This Classic Auto Have Evolved Differently?
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